It all starts with the right bed linen.
For us, it has to be a few things:
- Egyptian cotton: the world's finest cotton. Superiorly soft and strong, it's hand-picked rather than by a machine so the fibres are as pure as they can be. There's no softness quite like it.
- A high thread count: this means the number of threads in each square inch of the fabric. Typically, the higher the thread count, the more luxurious (and expensive) your bed linen will be.
- Simple: nothing beats white. We like to create a pure and simple backdrop so we can play with colour and pattern through blankets, cushions and even an upholstered headboard.